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Cash flow first: steering a growth company through tight liquidity

Source: KPMG UK, "The imperative of Agile Liquidity Forecasting"

KPMG UK argues that a rolling thirteen-week cash flow forecast is the core stabilization instrument in uncertain times: it shows how many weeks of operating cash remain, forces spending to be prioritized, and gives management time to act before a shortfall becomes a crisis.

We agree, and would sharpen the point for growing SMEs: profitable companies fail for cash reasons, because growth eats working capital while VAT and payroll taxes fall due on their own schedule. The forecast only earns its keep when it is fed directly from the bookkeeping, open debtors and creditors, payroll, tax deadlines and committed orders, and refreshed with the administration rather than rebuilt quarterly in a spreadsheet. Once it exists, the levers become visible weeks in advance: invoice earlier and stricter, negotiate supplier terms, time investments, arrange financing before it is urgent. It is often the first dashboard we prototype with a management team, because it changes decisions immediately.

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